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Bank payments and local methods · Payment methods

Pix for online stores: how Brazilian shoppers pay with Pix

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Pix is Brazil's real-time payment system, developed by the Central Bank of Brazil. The shopper scans a QR code or copies a Pix code into their banking app and approves; confirmation is immediate and Stripe settles within two business days. Payments are in reais, with a default cap of about US$3,000 each. Pix Automático handles subscriptions for sellers outside Brazil. Disputes are limited to cases like fraud and cannot be contested.

Type
Real-time bank payment
Where it works
Brazil
Currency
BRL
Limits
From R$0.50; default max is the BRL equivalent of US$3,000 per payment; cross-border shoppers capped at US$3,000/day and US$10,000/month per business
Recurring payments
Yes, with Pix Automático (not for businesses based in Brazil)
Refunds
Within 90 days; usually minutes
Disputes
Limited (fraud, account takeover) through Pix's Special Refund Mechanism (MED); cannot be contested
Foreign sellers
IOF tax of 3.5% on cross-border Pix, paid by the shopper by default

What PlatformDTC does

PlatformDTC checkout does not offer Pix today; Brazilian shoppers can pay by card, Apple Pay, Google Pay or PayPal in reais.

How a shopper pays with Pix

The shopper picks Pix, gets a QR code or a Pix text string, and approves the payment in their banking app. The checkout stays open while they do this; the banking app does not send them back, so your page updates when the payment completes.

Selling to Brazil from abroad

Stripe accounts in the US, Canada, UK, Switzerland, the EU, Australia and Singapore can accept Pix from Brazilian shoppers. Brazil charges a 3.5% IOF tax on purchases that involve currency exchange. By default the shopper pays it on top; you can choose to absorb it instead, and Stripe deducts it from your payout. Stripe's partner Ebanx appears as the recipient on the shopper's statement.

Subscriptions with Pix Automático

With Pix Automático the shopper approves an amount and billing cycle in their banking app. Each renewal triggers a pre-debit notice and a three-day wait, so a renewal can take up to seven days to confirm with retries. Charges above the approved amount fail.

Frequently asked questions

Who created Pix?
Pix was developed by the Central Bank of Brazil.
Can a store outside Brazil accept Pix?
Yes. Stripe accounts in the US, Canada, UK, EU, Switzerland, Australia and Singapore can accept Pix from Brazilian shoppers, with IOF tax handled by Stripe and its partner.
Can Brazilian shoppers charge back a Pix payment?
Only in limited cases such as fraud or account takeover, through the MED process. You cannot contest the outcome.

Sources

Related

Payments library