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Terms of Service

Last Updated: September 29, 2026 Effective Date: September 11, 2026

These Terms of Service ("Terms") form a binding agreement between you and Legalize Freedom LLC (dba PlatformDTC) ("PlatformDTC", "we", "us", "our") governing your access to and use of the website at https://PlatformDTC.com (and platformdtc.com), and all related services, applications, APIs, and tools (collectively, the "Service").

By accessing or using the Service, you agree to these Terms. If you do not agree, do not use the Service.

1. Who We Are

PlatformDTC is an AI Growth Operating System for Direct-to-Consumer ("DTC") brands. We provide an end-to-end suite of AI-powered tools — including conversational store builders, creative generation, ad management, analytics, fulfillment orchestration, and payment processing via Stripe Connect — that help merchants design, launch, and operate online businesses.

Reference: see About Us for our mission and vision.

2. Definitions

  • "User" — any person or entity that accesses the Service.
  • "Brand Owner" (or "Merchant") — a User who operates a DTC business and uses PlatformDTC to manage their store, accept payments, and reach Customers.
  • "Customer" — an end-buyer who purchases products or services from a Brand Owner through the Service.
  • "Content" — any text, images, audio, video, code, data, or other material uploaded, generated, transmitted, or stored through the Service.
  • "Connected Account" — a Stripe-managed payment account established by a Brand Owner via PlatformDTC.
  • "AI Outputs" — text, images, videos, code, or other content generated by AI features of the Service.

3. Eligibility

To use the Service, you must:

  • Be at least 18 years of age;
  • Have the legal capacity to enter binding contracts;
  • Not be prohibited from using the Service under applicable law, including U.S. OFAC sanctions, EU sanctions, or UN sanctions;
  • Not reside in a restricted jurisdiction (see Acceptable Use Policy);
  • Provide accurate registration information.

If using the Service on behalf of an entity, you represent you are authorized to bind that entity.

4. Account Registration and Verification

4.1 Creating an Account

You must register to access most features. You agree to provide accurate information, keep your credentials secure, and notify us immediately of unauthorized access at contact@platformdtc.com.

4.2 Identity Verification (KYC)

Brand Owners using payment features must complete identity verification through Stripe Connect, which may include:

  • Government-issued ID
  • Business registration documents
  • Tax identification (SSN, EIN, or ITIN for US merchants; equivalent for non-US)
  • Bank account verification
  • Beneficial ownership disclosure (for owners holding ≥25%)
  • Proof of address

We reserve the right to suspend or terminate any account that fails or refuses verification, or that we determine in our sole discretion presents elevated risk.

5. The Service

5.1 What We Provide

The Service includes (current and planned modules):

  • Conversational Commerce: Chat UI Builder, Headless Checkout, Creative Synthesis Engine
  • Fulfillment: Quantum Fulfillment AI integrated with logistics networks in the US and China
  • Marketing: AI Marketing Agent for ads, conversions, and remarketing
  • Growth OS (planned 2026): Agent SDK, Profit Dashboard, Ad & Market Intelligence, Affiliate Engine
  • Future modules as described in our public roadmap

5.2 Payment Processing via Stripe Connect

Payment processing on the Service is provided by Stripe, Inc. ("Stripe"). By creating a Connected Account, you also agree to the Stripe Connected Account Agreement and Stripe Services Agreement. Stripe handles all card-data processing; we do not store full payment card numbers.

5.3 Service Changes

We may modify, suspend, or discontinue any aspect of the Service at any time, with reasonable notice for material changes.

6. Fees and Payment

6.1 Subscription Fees

PlatformDTC offers subscription plans for access to the Service. Subscription fees are billed in advance on a recurring basis (monthly or annual) per the plan you select. Current pricing is available at /pricing.

6.2 Transaction Fees (Commission)

In addition to subscription fees, PlatformDTC charges a transaction commission on payments processed through the Service from Customers to Brand Owners. The commission is 0.5%–0.9% of each successful transaction depending on your subscription plan (higher plans pay a lower commission).

This commission is collected together with payment processing fees as a single deduction — the "PlatformDTC Payments rate" shown at /pricing — which is 3.4%–3.8% + 30¢ per successful transaction on a domestic card, depending on your plan. Of that, the standard processing fee for a domestic card (currently 2.9% + 30¢) is passed through at cost to our payment processor; the remainder is PlatformDTC's commission. Where a Customer pays with a buy-now-pay-later method, the processor's published rate for that method (currently 5.99% + 30¢ for Klarna and 6% + 30¢ for Afterpay) takes the place of the domestic card processing fee, and the commission is added to it in the same way. The deduction is applied automatically at the time of the charge, before payout to the Brand Owner's Connected Account.

6.2.1 International Card and Currency Conversion Pass-Through

The rate in 6.2 applies to a card issued in the same country as the Brand Owner's Connected Account. Two further costs charged by the card networks and our payment processor are passed through to the Brand Owner at cost, with no margin added:

  • International cards — 1.5% of the transaction amount, where the card was issued outside the country of the Brand Owner's Connected Account. Cards issued in Puerto Rico and other United States territories are treated as United States cards.
  • Currency conversion — 1% of the transaction amount, where the transaction currency differs from the default currency of the Brand Owner's Connected Account.

Where the card is known when the charge is made — including a subscription renewal or post-purchase offer charged to a saved payment method — these amounts are included in the transaction fee and deducted at the time of the charge. Any amount due under this section that was not collected at the time of the charge (for example, because the card's issuing country was not available when the payment was made) is recovered at cost under 6.2.5 and itemised in the Brand Owner's statement, showing the number of transactions, the volume and the rate applied.

6.2.2 Dispute Fees

Where a Customer disputes a transaction, the disputed amount is debited from the Brand Owner's Connected Account and the payment processor charges a dispute fee. PlatformDTC pays that fee on the Brand Owner's behalf and recovers it from the Brand Owner at cost, with no margin added:

  • Dispute received — $15 per dispute. This fee is charged whatever the outcome of the dispute and is not refunded, including where the dispute is resolved in the Brand Owner's favour.
  • Dispute contested — a further $15 where evidence is submitted to contest the dispute. If the dispute is resolved in the Brand Owner's favour, this fee is refunded to PlatformDTC and PlatformDTC credits it to the Brand Owner in full.

The amounts above are those charged for a Connected Account in the United States; for a Connected Account in another country, the amount the payment processor charges for that country applies, at cost. If the payment processor changes these fees, PlatformDTC will give notice before recovering a changed amount.

6.2.3 Effective Dates

The pass-through in 6.2.1 is included in the transaction fee at the time of the charge for every transaction created on or after 09:00 UTC on September 11, 2026. Where PlatformDTC has agreed a different rate card for a particular store in writing, this Section 6.2 applies to that store only as agreed.

The following amounts, incurred at any time since the Brand Owner's store began processing payments through the Service, are recoverable from the Brand Owner at cost:

  • (a) international card and currency conversion costs under 6.2.1 on transactions created before 09:00 UTC on September 11, 2026, to the extent they were not included in the transaction fee at the time of the charge;
  • (b) the difference between the transaction fee deducted from a transaction and the PlatformDTC Payments rate for the Brand Owner's current plan, where the transaction was charged below that rate;
  • (c) dispute fees under 6.2.2; and
  • (d) payout and account fees under 6.2.4.

Amounts under (c) and (d) incurred on or after 09:00 UTC on September 11, 2026 are recovered as they are incurred. Amounts relating to periods before 09:00 UTC on September 11, 2026, or before PlatformDTC gives the Brand Owner written notice of this Section 6.2, whichever is later, are collected no earlier than 14 days after PlatformDTC gives the Brand Owner that written notice. Notice is given by email to the account owner's registered email address.

6.2.4 Payout and Account Fees

The payment processor charges PlatformDTC for each Connected Account it maintains and for each payout it sends. PlatformDTC pays these fees on the Brand Owner's behalf and recovers them from the Brand Owner at cost, with no margin added:

  • Payouts — 0.25% + 25¢ of each payout sent to the Brand Owner's bank account.
  • Active account — $2 per month for each calendar month in which the Brand Owner's Connected Account receives a payout.

The amounts above are those charged for a Connected Account in the United States; for a Connected Account in another country, the amount the payment processor charges for that country applies, at cost. If the payment processor changes these fees, PlatformDTC will give notice before recovering a changed amount.

6.2.5 Collection

The Brand Owner authorises PlatformDTC to collect any amount owed under this Section 6.2 by deducting it from the balance of the Brand Owner's Connected Account. Notwithstanding any reference in this Section 6.2 to an invoice, amounts owed under 6.2.1 to 6.2.4 may be collected in this way. In particular:

  • Itemised statement. Every amount owed, being collected, collected or credited under this Section 6.2 is itemised — what it is for, the period or transaction it relates to, and the amount — in a statement available to the Brand Owner in the PlatformDTC dashboard on the Finance → Payouts page, together with each deduction made.
  • No negative balance. A deduction never exceeds the available balance of the Connected Account and never makes that balance negative. Any amount that cannot be collected in full is carried forward, and collection is retried when funds become available.
  • Credits. Any amount credited to the Brand Owner under this Section 6.2 is applied against amounts owed and shown in the statement.
  • Questions about an amount. A Brand Owner who believes an amount is incorrect must raise it with PlatformDTC by email to contact@platformdtc.com within 60 days of the date it is collected. PlatformDTC will review it and credit or refund any amount collected in error. This does not limit any right the Brand Owner has under applicable law.

This authorisation continues for as long as any amount under this Section 6.2 remains owed, including after the Brand Owner stops using the Service or closes the Connected Account, and is in addition to the Brand Owner's obligations under the Brand Owner Agreement.

6.3 Taxes

You are responsible for all applicable taxes on your transactions. For US Brand Owners meeting IRS thresholds, we (via Stripe) will issue Form 1099-K annually.

6.4 Refunds (Subscriptions)

See our Refund Policy.

7. User Content and AI Outputs

7.1 Your Content

You retain all ownership rights to Content you upload. By using the Service, you grant PlatformDTC a worldwide, non-exclusive, royalty-free license to host, store, reproduce, modify, and display your Content solely to operate and improve the Service.

7.2 AI-Generated Outputs

  • AI Outputs are generated based on your inputs and PlatformDTC's underlying models
  • You are responsible for reviewing AI Outputs before public use
  • AI Outputs may be inaccurate, biased, or infringing on third-party rights — you must verify
  • We do not warrant the accuracy, originality, or fitness of AI Outputs
  • You agree not to use AI Outputs to mislead, defraud, defame, or harm others

7.3 Training Data

We do not use your Content to train third-party AI models without your consent. Aggregated, anonymized usage data may be used internally to improve the Service.

7.4 Data Processing Addendum

Where PlatformDTC processes personal data on your behalf in providing the Service — including personal data of your Customers — the Data Processing Addendum ("DPA") applies and is incorporated into these Terms by reference. By agreeing to these Terms you also enter into the DPA, including, where it applies, the EU Standard Contractual Clauses, the UK International Data Transfer Addendum and the Swiss adjustments it incorporates. If these Terms and the DPA conflict on the processing of personal data, the DPA controls.

8. Acceptable Use

You must comply with our Acceptable Use Policy. Prohibited activities include (without limitation):

  • Selling illegal goods, counterfeit products, or restricted businesses listed by Stripe
  • Fraudulent or deceptive practices (fake reviews, false advertising)
  • Money laundering, terrorist financing, or sanctions evasion
  • Sale of adult content, weapons, drugs, or other prohibited categories
  • Scraping, reverse engineering, or unauthorized API access
  • Uploading malware or harmful code
  • Impersonation or identity fraud
  • Violation of intellectual property rights of others

Violation may result in immediate suspension, termination, fund holds, and reporting to authorities.

9. Brand Owner Obligations

If you operate as a Brand Owner using payment features, you additionally agree to the Connected Account Agreement (or "Brand Owner Agreement"). Key obligations:

  • Accurately describe products and services to Customers
  • Deliver products and services as advertised
  • Handle Customer support and disputes promptly
  • Comply with consumer protection, tax, and product safety laws
  • Maintain low chargeback and dispute rates
  • Pay refunds and chargebacks owed to Customers

10. Disputes Between Buyers and Brand Owners

PlatformDTC is a platform; the Brand Owner is the seller of record for Customer purchases unless otherwise stated. See Dispute Resolution Policy for how we handle complaints between Customers and Brand Owners.

11. Termination

11.1 By You

You may close your account at any time via Settings or by emailing contact@platformdtc.com. Subscription fees are non-refundable except as described in the Refund Policy.

11.2 By Us

We may suspend or terminate your account immediately if you:

  • Violate these Terms or any incorporated policy
  • Engage in fraudulent or illegal activity
  • Fail KYC/AML verification
  • Pose unacceptable risk to PlatformDTC, Stripe, Customers, or other Users
  • Are a repeat infringer of copyright or trademark rights (see Section 12.1)

11.3 Effect of Termination

Upon termination:

  • Your access to the Service ends
  • Outstanding fees become due
  • Funds in Connected Accounts may be subject to reserve/hold per Stripe rules
  • Some sections (IP, indemnity, liability, governing law) survive

12. Intellectual Property

The Service, including software, design, trademarks ("PlatformDTC", "AI Nation"), and documentation, is owned by PlatformDTC and protected by IP laws. We grant you a limited, revocable, non-transferable license to use the Service per these Terms. You may not copy, modify, distribute, or create derivative works without our written consent.

12.1 Copyright and Trademark Complaints (DMCA)

We respond to notices of alleged infringement under the Digital Millennium Copyright Act (17 U.S.C. § 512) and our Intellectual Property Policy. Rights owners send notices to contact@platformdtc.com containing the information listed in the Intellectual Property Policy.

  • Removal. When we receive a complete notice identifying specific content on your storefront or checkout, we may remove or disable that content, including making the product unavailable for purchase, without prior notice to you.
  • Notice to you. We will tell you what was removed and give you a copy of the notice, including the complainant's contact details.
  • Counter notice. If you believe the content was removed by mistake or misidentification, you may send a counter notice to contact@platformdtc.com containing the information listed in the Intellectual Property Policy. We forward it, including your contact details, to the complainant. For copyright, we restore the content 10 to 14 business days after we receive your counter notice unless the complainant tells us they have filed a court action. For trademark, we may restore the content where your response shows the use is authorized or lawful.
  • Repeat infringers. We keep a record of upheld notices against each store. In appropriate circumstances we terminate the accounts, and all stores owned or operated by the same person, of Users who repeatedly infringe.
  • False claims. Anyone who knowingly misrepresents that material is infringing, or that it was removed by mistake, may be liable for damages under 17 U.S.C. § 512(f).

13. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

We do not warrant that:

  • The Service will be uninterrupted or error-free
  • AI Outputs will be accurate, original, or non-infringing
  • Defects will be corrected
  • The Service is free of viruses or harmful components

14. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

  • PlatformDTC's total liability for any claim under these Terms shall not exceed the greater of (a) the fees you paid in the 12 months preceding the claim, or (b) USD $100.
  • We are not liable for indirect, incidental, consequential, special, or punitive damages, including lost profits, lost data, or business interruption.

Some jurisdictions do not allow limitations on implied warranties or incidental damages; in such jurisdictions, the above limitations may not fully apply.

15. Indemnification

You agree to indemnify and hold harmless PlatformDTC, its officers, employees, and affiliates from claims, damages, losses, and expenses (including legal fees) arising from:

  • Your use of the Service
  • Your Content
  • Your products, services, or interactions with Customers
  • Your violation of these Terms or any law

16. Governing Law and Dispute Resolution

These Terms are governed by the laws of the State of Delaware, United States, without regard to conflict of laws.

16.1 Arbitration

Any dispute shall be resolved by binding arbitration administered by the American Arbitration Association (AAA) in Wilmington, Delaware, except that either party may seek injunctive relief in court for IP or confidentiality matters.

16.2 Class Action Waiver

You agree to bring claims only in your individual capacity, not as a plaintiff or class member in any class or representative action.

17. Changes to Terms

We may update these Terms. Material changes will be notified by email or in-platform notice at least 14 days before taking effect. Continued use after the effective date constitutes acceptance.

18. Miscellaneous

  • Entire Agreement: These Terms, plus incorporated policies, constitute the entire agreement
  • Severability: If any provision is invalid, the rest remains in effect
  • No Waiver: Failure to enforce a right is not a waiver
  • Assignment: You may not assign your rights without our consent; we may assign freely
  • Force Majeure: Neither party is liable for delays due to events beyond reasonable control

19. Contact