General and specialty retail · Merchant category codes
What is MCC 5262 (Marketplaces)?
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MCC 5262 (Marketplaces) is the merchant category code for online marketplaces that bring cardholders and many retailers together on one website or app under one brand, and that are registered with Visa as a marketplace. A single brand selling its own products is not a marketplace. Visa says a marketplace with a single line of goods must use the code for that line. It is not on Visa's high-integrity risk list, and Stripe's list of supported codes does not include it.
- Visa name
- Marketplaces
- Stripe name
- Not in Stripe's list of supported codes
- Visa high-integrity risk
- No
- Visa 3D Secure rule for online sales
- No rule tied to this code
- In PlatformDTC's Industry picker
- No
- Typical products
- Multi-seller online marketplaces
What PlatformDTC does
PlatformDTC's Industry picker does not offer 5262, and Stripe's list of supported codes does not include it, so a PlatformDTC store cannot use it. The closest choices in the picker are 5999 ("Miscellaneous and specialty retail").
What sells under MCC 5262
Visa uses 5262 for online marketplaces that bring cardholders and many retailers together on one website or app under one brand, and that are registered with Visa as a marketplace.
A single brand selling its own products is not a marketplace. Visa says a marketplace with a single line of goods must use the code for that line.
- Multi-seller online marketplaces
Codes it is confused with
Choose the code for the line of business that makes up most of your sales. Visa also allows a separate code for each line of business.
| Code | Name | Use it instead when |
|---|---|---|
| 5399 | Miscellaneous General Merchandise | You sell your own general merchandise |
| 5999 | Miscellaneous and Specialty Retail Shops | You sell your own specialty products |
Risk, 3D Secure and Stripe rules
5262 is not on Visa's high-integrity risk list, so no extra Visa registration is tied to the code itself.
It does not appear in Stripe's list of supported codes.
Frequently asked questions
- Is MCC 5262 high risk?
- No. 5262 is not on Visa's high-integrity risk list.
- Can a PlatformDTC store use MCC 5262?
- Not by picking it: PlatformDTC's Industry picker does not offer 5262. Stripe's list of supported codes does not include it either.
Sources
Related
- 5399 — A general line of goods, like a smaller department store.
- 5999 — Specialty products no more specific code covers.
- 5309 — Gift and import items typically exempt from customs fees.
- 5995 — Pets, pet food and pet supplies.
- 5533 — Car parts, equipment and accessories, including home EV chargers.
- 5311 — General lines of apparel, furniture, electronics, cosmetics and appliances.
- 5310 — A general line of merchandise sold at a discount.