One cost per new customer

Fixed

• The Advertising table's last column was called NC-CPA (cost per new customer), but it showed ad spend ÷ the purchases the ad platform reports. Ad platforms count more purchases than your store has new customers, so it read too low (on one store today: $66 against a real $199). It is now labelled CPA and means what it shows.
• New-customer numbers (NC orders, NC revenue, NC-ROAS, NC CPA) all come from the same count of new store orders: the NC-ROAS by product card on Home, the NC-ROAS tile, the Products table in Subscriptions and the campaigns list under Ads → Facebook & Instagram.