Content Rewards

• Content Rewards. A new screen under Marketing → Content Rewards. Say what to post about, pick your products, set the pay per 1,000 views, the most one post can earn and a total budget. Your campaign goes live on the public creator board at platformdtc.com/rewards, where anyone can join — no follower minimum. See Content Rewards.
• Real views only. We read each post's public view count every 6 hours for 14 days. TikTok and YouTube (videos and Shorts) only — Instagram and X don't show exact view counts publicly.
• Nothing earns without you. You approve every post. We check it carries your link, hashtag or code and #ad, was posted after the creator joined, really belongs to them, and wasn't sent before. Views that jump like bought views put the post on hold.
• Your budget is a limit, not a deposit. Posts stop earning when it's used up and the campaign ends itself. You pay creators your way and record it on Creators; they get an email.

For creators

• Join any open campaign at platformdtc.com/rewards with your email, send your post's link, and follow its views, earnings and payments at platformdtc.com/rewards/me. One sign-in also covers Earn as an affiliate.

New for agents

• dtc_create_content_campaign, dtc_update_content_campaign, dtc_list_content_campaigns, dtc_get_content_campaign, dtc_list_content_posts, dtc_approve_content_post, dtc_reject_content_post, dtc_list_content_creators and dtc_record_content_payout (/content-rewards/*, scopes marketing:read / marketing:write). Starting a campaign, raising its budget or running it again, approving a post and recording a payment wait for the merchant's approval (job kinds content_reward.campaign_create, content_reward.campaign_update, content_reward.approve, content_reward.mark_paid).

New for developers

• Public, no login: GET /api/v1/content-rewards/public/campaigns (open campaigns) and GET /api/v1/content-rewards/public/campaigns/{id}.