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Win back abandoned checkouts with a timed email and SMS sequence

PlatformDTC Checkout Recovery follows up with shoppers who leave checkout. Pick a cadence, edit every message, and a timed sequence of emails and an optional SMS goes out, stopping the moment the shopper buys. Final-step discounts use a unique single-use code per shopper, and recovered revenue counts only when a message actually reached the shopper.

  • Gentle, Balanced and Aggressive cadences you can edit step by step
  • Up to three emails and one opt-in SMS, stopped as soon as the shopper buys
  • Unique single-use discount code per shopper on the final step
  • SMS quiet hours in the shopper's local time
  • Per-step stats with last-touch recovered revenue

Pick a cadence

Three starting points, timed from the moment of abandonment:

  • Gentle: emails at 4 and 24 hours. No SMS, no discount.
  • Balanced: email at 1 hour, SMS at 4 hours, emails at 24 and 48 hours with 10% off.
  • Aggressive: email at 30 minutes, SMS at 4 hours, emails at 12 and 36 hours with 15% off.

A sequence sends at most three emails and one SMS, and a discount is only offered on the final step.

Edit every message

Change each step's delay, subject, preheader, email body, SMS text and discount. Messages can include the checkout link, the items left behind and the discount code.

Discounts that can't leak

Each shopper gets a unique, single-use code that expires (48 hours by default) and is applied automatically through their checkout link.

Respectful SMS

SMS goes only to shoppers who opted in at checkout (the box is never pre-ticked). Texts outside 09:00 to 20:00 in the shopper's local time are held until morning, and replying STOP unsubscribes.

Honest attribution

A purchase ends the sequence. An order counts as recovered only if a message reached the shopper first. Purchases made before any message are shown separately.

Abandoned checkouts list

Browse every abandoned checkout by status, send a recovery email by hand to one or many, and export to CSV. Per-step stats show sent, delivered, opened, clicked, recovered and revenue.

Languages
English

Pricing

  • Included with PlatformDTC
    Free

Included in every PlatformDTC plan at no extra charge.

PlatformDTC Checkout Recovery — PlatformDTC App Store